Some believe that if you're doing something on your website that could get you penalized by search engine companies, you probably shouldn't be doing it. If this is true then why are there still many activities on the Internet that can be considered illegal, malicious and, yes, spammy?
People have different reasons why they engage in malicious online activities like black hat SEO. One, there are some webmasters who believe they can deceive search engines' algorithms. Two, there are webmasters who believe search engines do not really treat these activities a big deal. Three, the penalties for these activities vary in terms of degree of punishment, though most often a website is delisted from search engines when caught violating good SEO practices.
But of course search engine companies have to stay on guard to counter these activities. They do this by relentlessly finding ways to improve and change their algorithms if necessary. The latest examples of these algorithm upgrades are the Google Panda and Penguin. The two do sound friendly, but in truth they are ruthless in punishing websites that are caught violating good and proper SEO procedures.
It's only natural for businesses in Singapore to consider submitting their websites to Google, which is one of the largest and arguably one of the most preferred search engines in the world. Given this line of thinking, it only follows that the type of SEO companies in Singapore businesses should deal with must be aware of Google's webmaster guidelines. The webmaster guidelines cover three aspects of website publishing, namely technical, design and content, and quality guidelines.
However, there are times when search crawlers would find something suspicious in your website even when know your website contains no malicious element. Things like these really happen especially when your webmaster tends to over experiment. While nothing is wrong with doing trial and error, a good webmaster knows when to stop experimenting before it's too late.
It is important that when you choose an SEO company it shouldn't only be professional but also updated with the latest changes in search engine algorithms. Everything about SEO is bound to change so go for an SEO SG company that can accommodate these changes.
People have different reasons why they engage in malicious online activities like black hat SEO. One, there are some webmasters who believe they can deceive search engines' algorithms. Two, there are webmasters who believe search engines do not really treat these activities a big deal. Three, the penalties for these activities vary in terms of degree of punishment, though most often a website is delisted from search engines when caught violating good SEO practices.
But of course search engine companies have to stay on guard to counter these activities. They do this by relentlessly finding ways to improve and change their algorithms if necessary. The latest examples of these algorithm upgrades are the Google Panda and Penguin. The two do sound friendly, but in truth they are ruthless in punishing websites that are caught violating good and proper SEO procedures.
It's only natural for businesses in Singapore to consider submitting their websites to Google, which is one of the largest and arguably one of the most preferred search engines in the world. Given this line of thinking, it only follows that the type of SEO companies in Singapore businesses should deal with must be aware of Google's webmaster guidelines. The webmaster guidelines cover three aspects of website publishing, namely technical, design and content, and quality guidelines.
However, there are times when search crawlers would find something suspicious in your website even when know your website contains no malicious element. Things like these really happen especially when your webmaster tends to over experiment. While nothing is wrong with doing trial and error, a good webmaster knows when to stop experimenting before it's too late.
It is important that when you choose an SEO company it shouldn't only be professional but also updated with the latest changes in search engine algorithms. Everything about SEO is bound to change so go for an SEO SG company that can accommodate these changes.
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