vendredi 1 février 2013

Stop Wasting Time On SEO That Doesn't Work. Learn More With These Tips

By Abraham Lowe


Perhaps the best strategy in Internet marketing is well-executed search engine optimization. When your website gets a high ranking you will see more traffic. The following article provides you with some sound tips on SEO that you can implement immediately to help raise the ranking of your website.

If you utilize link directories, only use legitimate links to websites you trust. Check these links frequently. Many directories have poorly designed or old sites. Take care to select good affiliates.

Every page in your website needs to be easy to read. Include features on your site such as larger font size options and always make sure your site is clear and concise. This will help it rank higher in search results. Make sure that both search engines and human readers can find what they're looking for.

Consider adding a blog to your business or corporate website to add a personalized touch, and encourage the company's owner or CEO to become involved by blogging. People may be very interested in hearing what the owner, the power behind the brand, has to say.

You should publish and write fresh content as much as you can. Set a schedule for releasing content and stick with it, whether it's daily, a few times a week, or just once a week. Websites that produce more frequent content are seen as more useful to web visitors, and search engines index them more often. Websites with fresh, updated content will more than likely provide their webmasters with a higher ranking.

When search engine optimizing your content, it's essential to pay attention to the density of your keywords. Your keyword density should be kept under 20 percent, which will prevent your site from being targeted as spam.

Keywords will help you improve the visibility of your sites. When you incorporate keywords that pertain to the subjects of your articles, search engines can find them easier. This makes it more likely for new readers to end up on your website. Put keywords in titles, summaries, and throughout the articles' bodies - though not more than 6 times per article.

If there are newsletters that target your customer base, use them to share articles promoting your business. Often, ezines are archived indefinitely and the links remain active, so even if a user comes across one of your articles months or years later they can still access your site and information.

When fine-tuning your site's search engine optimization, use efficiently-worded meta tag descriptions that will attract the right viewers. The text for this meta tag should not exceed 30 words. Don't let the file size of this page get any higher than 100 KB.

Search engine optimization for your business website does not have to be difficult or complicated. You just need to tweak your approach a bit, and invest a bit of attention into the detail of your site. Use the tips in this article to get ahead of your competitors in search results for your keywords.




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