When does this Google insanity end? Nobody knows. Everybody is on board though making an attempt to grab whatever piece of return they can from Google Organic results. Hey, it is free, what else do you want? If you're an entrepreneur who has leapt into the net waters, I'm of the opinion that you are frustrated as hell hearing 1,000,000 concepts and million strategies from a million folks. And you also know that there's no such animal as "free advertising" in our world, at least not presently. So until then, you may want to continue reading.
"The secret to SEO" This is a uninteresting title basically due to the fact that it sounds like a common become wealthy theme that we, Americans are subject to on a daily basis. So all you entrepreneurs and work from homers must listen to me. There's No SECRET TO SEO. It is extremely basic and I'm sure you have read this in lots of places; it's content. But many sources fail to mention that it has to be topical content. I tell each of my clients the same and it has 3 major clauses;
1- Original New Content
2- Acceptance of your internet site
3- Upkeep
4- Existence
Original and New Content is not as straightforward as it sounds. We are talking about unique information which will move people to your site and avoid some black and white animals like the Panda and Penguin algorithms. See, the problem with many firms showing up on top page today is that their pages are optimized for Google with a combination of nonsense sentences and keywords. So , my approach is, why not build a website that is optimised for humans? When you do this, you are mechanically taking care of the optimization for Google. Come on folks, we all know that Google has game and they're accelerating their technology every day finding ways to eliminate this "optimization" deal. Google is commonly on the side of the users and never the advertisers keep that under consideration.
Guess what, when you've original and fresh content, folks will want to go to your site and link to your internet site. Hey, we just took care of Acclaim too. I don't say you don't have to work on the link exchange thing but I promise that it will be minimal. Also you want to stay away from link farms, link exchange offers and paying for links. So I hear that question , how else am I going to bring links to my site? The answer's content. Write articles, submit it to article sites. Prepare a PR, submit it to Prweb.com. Listen to me; all these will bring links to your internet site. All you have got to do is, mention your internet site at the end of these articles and ensure you link to your site with your advertised link text.
Now you are thinking, "That's it; I have the content and the links, I am the king of Google". That will be wrong. Always remember that while you are doing content and acclaim, there are 1,000,000 rivals doing that and more. So you would like to Maintain your content. You want to update it every week so each time Google spiders come to go to visit your internet site, they find new handy information. Keep up with daily existance and updated stories. For example, if you sell farming supplies and the price of grain goes up, you must author an article and put it in your internet site. Also publish those articles on other articles sites. You will find these sites easily with a "article submit" search on Google.
And the last though not least would be Existence. I do not really wish to get all philosophical on you but you have to have some form of existence on the web. Try to go searching for your company name on Google and see how many results which you get; that's your existence. You might also name this one "Brand Recognition". You want to increase that so when someone searches for farming supplies, they must see your name. That can be done simply by writing articles and Press Releases on a once-per-week basis. The more you write, the more circulation you'll get. If you have a great piece of article or info, get a listing of media outlets such as local and state newspapers, and fax it to them. They just might bite pick it up. Always remember to include your internet site at the end as a source and you may have yourself 1,000,000 dollar making, traffic getting website, Google top ranking site!
"The secret to SEO" This is a uninteresting title basically due to the fact that it sounds like a common become wealthy theme that we, Americans are subject to on a daily basis. So all you entrepreneurs and work from homers must listen to me. There's No SECRET TO SEO. It is extremely basic and I'm sure you have read this in lots of places; it's content. But many sources fail to mention that it has to be topical content. I tell each of my clients the same and it has 3 major clauses;
1- Original New Content
2- Acceptance of your internet site
3- Upkeep
4- Existence
Original and New Content is not as straightforward as it sounds. We are talking about unique information which will move people to your site and avoid some black and white animals like the Panda and Penguin algorithms. See, the problem with many firms showing up on top page today is that their pages are optimized for Google with a combination of nonsense sentences and keywords. So , my approach is, why not build a website that is optimised for humans? When you do this, you are mechanically taking care of the optimization for Google. Come on folks, we all know that Google has game and they're accelerating their technology every day finding ways to eliminate this "optimization" deal. Google is commonly on the side of the users and never the advertisers keep that under consideration.
Guess what, when you've original and fresh content, folks will want to go to your site and link to your internet site. Hey, we just took care of Acclaim too. I don't say you don't have to work on the link exchange thing but I promise that it will be minimal. Also you want to stay away from link farms, link exchange offers and paying for links. So I hear that question , how else am I going to bring links to my site? The answer's content. Write articles, submit it to article sites. Prepare a PR, submit it to Prweb.com. Listen to me; all these will bring links to your internet site. All you have got to do is, mention your internet site at the end of these articles and ensure you link to your site with your advertised link text.
Now you are thinking, "That's it; I have the content and the links, I am the king of Google". That will be wrong. Always remember that while you are doing content and acclaim, there are 1,000,000 rivals doing that and more. So you would like to Maintain your content. You want to update it every week so each time Google spiders come to go to visit your internet site, they find new handy information. Keep up with daily existance and updated stories. For example, if you sell farming supplies and the price of grain goes up, you must author an article and put it in your internet site. Also publish those articles on other articles sites. You will find these sites easily with a "article submit" search on Google.
And the last though not least would be Existence. I do not really wish to get all philosophical on you but you have to have some form of existence on the web. Try to go searching for your company name on Google and see how many results which you get; that's your existence. You might also name this one "Brand Recognition". You want to increase that so when someone searches for farming supplies, they must see your name. That can be done simply by writing articles and Press Releases on a once-per-week basis. The more you write, the more circulation you'll get. If you have a great piece of article or info, get a listing of media outlets such as local and state newspapers, and fax it to them. They just might bite pick it up. Always remember to include your internet site at the end as a source and you may have yourself 1,000,000 dollar making, traffic getting website, Google top ranking site!
About the Author:
DCS Birmingham local selling agency based in the West Midlands. We offer SEO, PAY-PER-CLICK, and website design in Birmingham.
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